Fair and lovely this name is familiar to every Indian as India is obsessed with light skin .People forget how we are supposed to be our skin colour is wheatish and it is what it’s supposed to be .
Skin colours are visible as they are because of the melanin content and fair and lovely can’t alter that in 4 days or a week. This product is not upto its quality in any measure, the cream sometimes makes your skin feel dry flaky and superficial . There are no positive effects on skin as promised.