Fair and lovely is in market in many years it is trade mark of beauty product may be because of good promotion through many years but if I compare with other fairness cream I will rate it above all I have used many product but never satisfied with other as it satisfy.
It gives fairness instantly and build a confidence in our self and from year by year it has been upgraded. if you are a male there is an option for you product company provide menz active fair and lovely. try it people if you are looking for good fairness cream better than most overrated cream.