Using your vehicle respecting the environment will be your contribution towards environmental protection, " reads page seven of the Ferrari 599GTB Fioranos 198-page owners handbook.
The manual diligently advises drivers to "avoid sharp and frequent accelerations" and to upshift at "only 2/3rds of the speed permitted for each gear" or, say, a modest 114 mph in fifth.
Even Ferraris PR man had to stifle a snigger. Not because of the wounded English, but because most drivers who are worried about their carbon footprint arent trying to plug themselves into an Italian two-seater whose 611-hp V-12 has a 10-mpg fuel fetish. That the 599s production rate of about 800 cars per year is unlikely to affect ocean levels one way or another is not important. Ferrari didnt get where it is by skimping on details.