On-line shopping by itself is a pain given the kind of interfaces one needs to endure. The usual shopping sites are chaotic and repelling for me. Shopping for mobile is repetitive experience for me. Taking my good time searching for the mobile in the mobile shelves, reading the manual, material, glossing over the content, trying to assess my budget and finally picking out the Mobile. Nothing can replace that religious offline mobile shopping experience. Only a few mobile stores provide that kind of an experience. I have to say flipkart comes close to such an experience.
Intuitive interface makes your navigation easy. The layout is clutter free and eye pleasing. A good collection of mobile(can be improved). Handy discounts and free shipping. Lot of payment options. I suspect you can even pay with your kitchen sink! Delivery is also prompt. They sent me my order within 3 business days as mentioned. They also sent you the tracking id for your delivery so that you can look it up on the couriers website.
Excellent business and if you are ever inclined to buy mobile online, flipkart is the way to go!