Flipkart is a E- commerce business. I came to know that Flipkart changes price for the same products in case of old customers. For new customers Flipkart sells the same products for lesser prices. Flipkart gives coins for every purchase from them. On many products they can be redeemed. So Flipkart gives back to customers. Flipkart replaces or refunds many product if they are defective. It is much better than a shopkeeper in a market who will not. Absolutely do not care for the customer at all. Instead fights regarding this issue. Unethical even as packaging of the products state that replacement can be done on defect. While they come up with a excuse that customer needs to go to the company and it is not their responsibilty. I got shocked about how they are getting such a good rating like 5 stars on Google maps. Well Google hides and make uneffective the lesser star ratings and even reviews. Therefore E- commerce was much better. Further I was able to choose from more varities of products.