I am using this for almost 2 years and believe me this is the best blend in this range I had used ever. Fuerte Hand Blenders is impeccably premium quality. When you hold it you can feel it. The blender is made of full metal body. The motor is so powerful. Chopping is done with precision. Far better than all of the reputed brands. Instead of giving money just for the sake of brand name you should buy this.