I had Ambassador 1963 mark II, still its Performance is very good low maintained, i drove new models too (classic, avio, 1800isz etc) there is not a big difference in old Amby & New models. If this car updated according to new generation needs again it hits India roads, still there is no comparative car like Ambassador, HM should change its outer look first as Dilip Chabria ambierod, or change his old design engineers.
And HM shd work on suspension, brakes system, dashboard, and specially foot boards which is ugly comes out at doors bottom. People still respect & like ambassador due to its comfort and royalty but due to its un-up datedness they dont want to spent 5lacks plus on old looks, instead they go for 3lacks cars which are good and new look even though they are not safe or comfort. Avios design is little better but head lights are very ugly in look try to change as DC model.