Following is a short summary of what I went through recently with ICICIDirect.
For a short background, I have an account with ICICIDirect with last 6 years and was one of the early adopters.
ICICIDirect lost my account opening form during the rains in Mumbai in 2006
They contacted me through phone and mail for re-submission of the forms
Their agency people contacted me and I filled up the form and gave it to them
After a few months again, I started receiving similar phonecalls and mails to re-submit my form
Again their agency people contacted me and I submitted the form.
This happened for a 3rd time last month.
And today, ICICIDirect has blocked the Equity section of my trading account
This inspite of the following:
1) It is ICICI Bank who has lost of form - fault of ICICI
2) The agency that collected the form was hired by ICICI - again fault of ICICI
3) ICICI blocked my account during these volatile times - I am made to suffer
Moral of the story - ICICI makes the customer suffer for their(ICICI’s) fault and inefficiencies.
Having read through other reviews on Mouthshut, I have decided to try out HDFCSec.om