The way newschannels have mushroomed over the recent years is quite a news in itself.One of them happens to be India TV whose creative head is Rajat Sharma, a well known media reporter of past years.He used to be the popular host of Aap Ki Adaalat which was earlier aired on ZeeTv.The show is now a part of India TV and has been witnessing the presence of a host of celebrities and politicians over the years.
There is a team of hardworking newsanchors who bring to light all the latest happenings in the world of politics and media. Those historic sting operations of this channel had sent shock waves around the country and marked its magnanimous arrival.The public reactions which were presented after the controversial piece of evidence against public figures like Shakti Kapoor and Aman Verma was itself too interesting.
It is the responsibility of media to come up with such hidden realities every now and then so that the public would be practical in its approach and not fall prey to the gush of emotions for the double faced celebrities.
Whether it be Abu Salem’s extradition , Rahul Mahajan’s drug scandal, Rahul Gandhi’s campaigning in North India, the sports update, Rakhi Sawant’s liplock with Mika on his birthday party, India Poll , music sessions with singers there is a little bit of everything and lots more to look forward to in the form of breaking news.
India TV needs to perk up drastically and the quality of news reading has to match up to the expectations of the urban gentry as well.The participation of newsanchors has to be enthusiastic and active efforts need to be taken to hit off well
with the viewers.It definitely needs to be more colourful, lively, vibrant and enrapturing to give an upswing to its TRP’s.