Kya Cool Hain Hum coming from the Balaji stable, which was widely publicised, looked promising when the promos were aired. This product , unlike Masti, falls flat on its face and turns out to be damp squib. Senseless storyline ( one wonders how could the writers spun such a tacky tale ) , Pathetic performances ( by Ritesh Deshmukh, Tushar kapoor while both the leading ladies need a crash course in acting badly. Even the way they blink looks artificial....puh ! ), outlandish sets ( totally garish and straining to the eyes ) and comedy ( that hits rock bottom ) makes this inane flick a complete no no. In short KChIts a bawdy, crude sex comdey with disgusting lines that make you squirm in your seats. A complete waste of time, money and raw stock...... An inside source informs that many walked out of the premiere unable to bear the painful experience...............