I use the dark black and blue shade and the level of ease to apply the kajal is awesome. It flows smoothly, never smudges if you rub, actually water proof. Even if you splash water on your face kajal remains. Its easy to try different styles as its very friendly to handle and carry in your hands pocket or hands bag. Eye conic kajal doesnt need to be sharpened and thats the best part. My mother uses it too and she finds it equally convenient. All of its shades are nice and easily goes with all dress types. Initially I found it costly but 180 rupees is easily worth it as it lasts till 7-8 months. So keep applying and have those gorgeous looking eyes.