It has smooth texture of the cream which is very creamy and spreads easily. It reduces the appearance of scars and evens out my skin tone up to a great extent. Removes sun tan as it claims, only with regular use. Cute, sturdy and travel friendly packaging. Refreshing floral fragrance which gives instant freshness. It gives instantly brightens skin without any greasy feel or heaviness. It has no side effect, no breakouts if used in normal and oily skins, safe to use. It has been great experience to use lakme. It is very lite to use, apply small quantity on face and look gorgeous. Very simple to use, just use your hand, apply makeup on face and massage 5 minutes, you will get a excellent result, its not only makeup