Lava A72 is one of the best budget phone from Lava mobile series. I use this mobile for a while, it is useful for starting android users. Lava A72 coming with 1 GB Ram and Quad core 1.5 GHz processor, it is useful for mid range users. Lava A72 battery Capacity is 2500 mAh and back up for this model is good compare to other models. In built storage of this model is 8 GB, user usage will be around 2 to 3 GB only. Os and other google pre installed apps will take the space. Lava A72 comes with 5 MP camera with auto flash, quality of the picture is ordinary. I suggest that this mid range mobile is useful for low mobile users, Not recommended for high end users.