Lays is one of the oldest snack which is running till date and it comes with several taste but the real thing is that it is losing its charm over the years in indian market and the main reason behind the failure of lays is the competition it has got from another products like uncle chipps and etc.etc
And we that we the product is good then it will get the success as lays shows us in past time but in now lays is not that good in taste as it was at previous time.
One more negative point is that now in packets of lays you will find a large amount of gas and a small or merely any lays
So unfortunately lays has lost its charm