Really great shopping experience. What attracted me to the website was the Facebook campaign of FIRSTFRAMEFREE, but once on the website I noticed several other features like
1)Try on your face-essentially you upload your photo/their webcam takes the pic of you, you select your eye position and virtually try on the frame.
2)There is a lens buying guide which explains the what and why of frame material/type etc, which opticians hardly explain and is difficult to get online3
3)In NCR/Bengalore, they have the service of a van which comes with portable eye testing equipment and choice of frames. I got my eye checkup then and tried out frames for size, and it fit well.
4)Superb customer service-quick response to emails AND excellent chat facility
5)Great logistics partner EcomExpress, which quickly redirected my package to my residence on weekend, and phoned before/after to confirm how it was.
6)Risk Free returns if it does not fit you etc-they even attach a prepaid shipping label and returns form to make the whole experience very convenient.
I purchased my eyeglasses through them, got delivery in 48-72hours as promised