Hello friends, Loreal is the very good quality hair color. It is the biggest brand product in india. I generally used the product and its working very good and commonly I use one time a week and the colour of this in hair are looking like a natural colour. Its dont have any side effects for hairs so I used this product. I suggest to people they were used this product and dont take any tension. This is a natural colour. The shine of this color is so amazing. Nobody cant imagine that this is a artificial color.