It is a telugu language television channel based in Hyderabad. It is from 2002. It is a leading Telugu TV channel network.
It is very close to the hearts of its viewers. In terms of the rating it stands among the top 20 tv channels in India.
A famous progrmamme called melo evaru koteshwarulu is telicasted in this channel. Many people from many places even auto drivers has won the lakhs of rupees and as usual serials and cinemas has been telicasted in the channel. During festivals we can have many programes