The Mahindra Thar ROXX is more than just a car; it’s a statement on wheels. It represents the Indian spirit of adventure, freedom, and power wrapped in a machine that dares to go where most vehicles can’t. For years, the Thar has stood as the face of off-roading in India, and the new Thar ROXX takes that image a few steps forward. It combines old-school toughness with modern comforts, appealing to both hardcore enthusiasts and new-age buyers looking for a lifestyle SUV.
Let’s start with the positive aspects. The moment you look at the Thar ROXX, it demands attention. The design is bold, muscular, and unapologetically rugged. Every curve and edge feels purposeful, from the high ground clearance to the thick wheel arches. It’s not just an SUV; it’s an emotion for those who dream of escaping city life for muddy trails, rocky paths, and open highways. The road presence is massive—wherever it goes, it grabs eyes effortlessly.
Under the hood, the Thar ROXX continues Mahindra’s tradition of powerful performance. The diesel engine delivers strong torque and impressive off-road capability, while the petrol version feels surprisingly refined for city drives. The gearbox is smooth, and the 4x4 system performs beautifully when taken off the beaten path. Whether it’s climbing steep terrains, crossing rivers, or driving through slushy roads, the Thar ROXX feels confident and unshakable.
The interiors are where Mahindra has made a real leap. Older Thars were loved for their performance but criticized for being too raw. The ROXX, however, brings comfort and practicality into the mix. The seats are better cushioned, the dashboard looks modern, and features like a touchscreen infotainment system, USB ports, and automatic climate control make long drives enjoyable. There’s also decent boot space now—something that was always missing in previous Thar generations.
One of the biggest advantages is the build quality. The Thar ROXX feels like it’s carved from a single block of metal. The doors close with a reassuring thud, the chassis feels planted, and the overall construction gives immense confidence even at higher speeds. The safety features like airbags, ABS with EBD, hill hold assist, and traction control make it not just adventurous but secure too.
However, despite all these strengths, the Thar ROXX is not without flaws. The first and most obvious is its price. The higher-end variants are quite expensive, pushing it close to the price range of more premium SUVs. While it offers character and capability, buyers who prioritize comfort and space might hesitate when they compare it with options like the Kia Seltos or Hyundai Creta that offer a more urban-friendly experience.
The ride quality, though improved, can still feel bumpy on uneven roads, especially for rear passengers. The short wheelbase makes it agile off-road but slightly less stable on highways at very high speeds. The fuel efficiency is also on the lower side—something that’s expected from a powerful off-roader but still worth noting for daily users.
Another drawback is practicality in daily city life. The Thar ROXX is wide and tall, which makes parking and maneuvering in tight city lanes a bit challenging. The steering, though responsive, can feel heavy during low-speed turns. The rear seats are better now but still not as spacious as those in family-oriented SUVs. And even though the interiors have improved, there’s still a slightly utilitarian feel that reminds you this is an off-roader first and a comfort car second.
Yet, for all its imperfections, the Mahindra Thar ROXX remains one of the most emotionally satisfying vehicles in its category. It gives a sense of control and thrill that few SUVs can match. Every time you start the engine and hear that deep growl, you’re reminded why the Thar name carries such weight. It’s for people who don’t just drive—they explore, they conquer, and they crave a connection between man, machine, and nature.
In short, the Mahindra Thar ROXX is not made for everyone—but it’s made for the bold. It’s for those who want adventure over convenience, strength over subtlety, and individuality over trend. It’s a perfect mix of ruggedness and refinement, keeping its raw DNA alive while adapting to modern demands.
If you want a car that stands out in a crowd, takes on any terrain without hesitation, and still manages to make heads turn in the city, the Thar ROXX is exactly what you’re looking for. It may have its flaws, but it never fails to remind you what driving passion truly feels like.