Well well look like one company has some ideas about advertisements.this is also one advertisement that is not linked to cricket.i have been waiting for an ad like not concerning that sport.well maruti’s have always been known for its fuel efficiency.
this advertisement has a cute little sardar kid playing around with his toy maruti 800.down on all fours the boy takes that toy car every where.on the watchman’s head, on the dog’s head, on his father’s paunch.he can never seem to leave its side and neither does he run out of energy playing with it.that was a good connection though since the maruti is always fueled up and ready to go.the kid continues to play around with the toy and its goes to the extent of playing with it on the breakfast table and even in his classroom’s black board in school.then he comes back home and continues playing with it until his father gets a little irritated and asks him whether he is sick of it or not.
the boy’s reply is that the petrol in the car hasnt finished as yet.i can safely say that this advertisement was an original advertisement and was done very well.i like the was the fuel efficiency of the cars are compared to a the energy that is there all tanked up in kids these days.they are absolutely relentless.as I said earlier that the cars have always been noted for their fuel efficiency , but even for the bad designs and the knowledge to how unsafe the cars are people still buy them due to the rising fuel prices.
the customer’s usual question when he/she is buying are car in india is ’’yeh kitna deta hai’’(how much mileage does this give).this was the question that led to the downfall of those gas guzzling power horses that would have come.maruti has sold most of its cars through its fuel efficiency and scrapped the idea showing off the interiors and safety features and lure’s the consumer with its unbeatable mileage.but with the growing risks for accidents and cowboy’s driving on our roads safety and looks are becoming another question with the newer generations.people want to get from point A to point B in style and a little class.
i think maruti better up the safety and looks and put it in the ads which im sure get back most of their customers since they have done a pretty good job with fuel efficiency.but the advertisement get’s the point across to why maruti still remains india’s most popular car.this advertisement was well thought of and executed very too.another plus point to this ad is that it is totally unpredictable.when I first saw the advertisement I couldnt figure out the ending or predict to how the advertisement would continue which made me wait till the advertisement finished.