Mr. Coffee was one of the original brands of automatic coffee makers in the U.S., and has stayed a leader in the market for years. It seems that many other companies use the Mr. Coffee brand as the prototype for their coffee makers.
One thing I particularly like about Mr. Coffee is the variety of types of coffee makers that they offer. There are inexpensive models (about $15 U.S.) that are simply drip coffee makers. That’s it - nothing fancy. Yes, those can have disadvantages, and not be as durable as some of the other models.
But as one moves up the ladder of options and cost, there are Mr. Coffee brand coffee makers with water fill window, warmers, automatic shut-off service (after 2 hours, it automatically shuts the burner off), as well as timers, various types of dispensers, and the ability to stop the drip, in order pull out the pot in the middle of dripping, to have a cup before the full pot is finished. (Talk about eager for caffeine!)
My favorite was the model that attached under the cabinets, to save on counter space. That, with a timer, can cost about $60 (U.S.)
I love the brand - and find it high quality, with the only possible exception being their very cheapest model. I trust this brand name.