Many deodorant are present in market but freshness is nothing .but niveau men fresh work. For max time.it is too gud .brand ambesdor are arjun and anushka sharma, very famous name in the film industry.very less deo work for 20 hours.I think very less deo.but I thing I can say u deodorant performance time of nivea men fresh almost 28 hours .its is long time working performance of nivea deo.many products are nivea are available in market