Hi, This Nivea men sensitive cooling saving foam is very good to use on face.The best part is what that it is completely alcohol free. when you use on face I ensures that it will not burn.It softens the beard and protect the skin for irritation.one more benefit is that it gives you gentle cooling sensation to your face.so my dear friends best way to choose your shaving foam to keep regular use.foam of this product is very gentle and smooth to use on the face.you do not get any harm when you use on face. this is very good product from nivea at good price.so better you purchase and try this product