I am using this product since 2 week, this is just a normal shampoo with lable of Hair Fall control, let me tell you clearly this shampoo doesnt control my hair fall at all. But this shampoo is gentle and smell is also very pleasent. Creamy texture of this shampoo doesnt make your hair too dry. But you cant use this shampoo daily because its not mild shampoo, it contains sulphate and other chemicals also which is not meant to use for hair everyday. You can use it just twice a week and after using it make sure you use conditioner to nourish your hair again otherwise your hair will become dry. If you want to use shampoo daily than you need to use mild shampoo which is sulphate free, I will recommend Khadi Shampoo which is great deriving naturally. For this shampoo I am not as much satisfied as product described. Not much effective for hair fall.