BLUE PEPSI .... I don’t frankly know wether the Indian public has too much money in their hands , but I know for certain ... two sets of people will certainly benefit from this Blue Pepsi sht . yes , lemme be quite frank ... I have had it once , and that(sht) is what I think of it . And the two sets of people being the Pepsi manufactures/marketeers and secondly the Indian cricket Team and Shahrukh Khan, the cats and dogs etc. used in the advertisements.
But we, the customers will only suffer both way. as it is , there is just too much hype behind currently exsiting soft drink market. There’s hardly any real worth while product , but whatever goodness Coca-Cola or Pepsi had has even become lesser with these new sub-brands e.g. Blue Pepsi , Chota Coke etc.
Among 80% of people when discussing Blue Pepsi , among my knowldge claimed that they feel like they are drinking Kerosene ( not by taste) but by the looks. As for the taste , it seems even more inferior and extremely sweet . There’s hardly any speciality .
Earlier , Pepsi and Coke or Sprite etc. used to bring out newer versions of the existing boring old drink to facilitate different types of users ...like the 1.5 Litre bottle , Take Home jar etc . was launched to facilitate the family user , the Mini bottle , the carry anywhere botles were brought out to facilitate the trendy and on-the-move class of people .
But this Blue Pepsi beats them all . Just because Blue is the colour of India’s cricket teams dress , do we have to force down that stuff down our throats? The marketters are quite clever ... they know that as it is people are already buying the same old stuff in diffferent newer packages as soon as they see Sahrukh and Sachin pushing it . Now they have added another angle --- which is the patriotism angle . India’s are always attracted by this particular reasoning . And just as to show their patriotism in a weird way ... people are flocking the shops for Blue Pepsi .
I do hope Indian public gets a little more smarter than this . If not , I fear a day will come when they will be buying Cement ( yes Cemeent) from Pepsi Company just because people like Shahrukh and Hrithik promote it , and its from Pepsi , the companmy everyone loves ..... not because the actual worth of the product.