This face wash comes in the white tube with a pink cap.this is the general features of ponds products. this ponds products too have white and pink packaging. this face wash is a thick creamy in terture. this does not have a very smooth terture. but this product almost look like a ponds white beauty cream. after putting this face wash, my skin feels velvety and brighter. there is no oil on my skin and I am feeling so fresh I cant describe that but this face wash is best in all. so I suggest all of u to purcase this face wash.