Pure colour intense lipstick ia one of product of oriflame . But this lipstick is not so much good there are many lipstick available in mafket better than this one .color of this lipstick is quite fine but it is not long lasting and also it is not mate .as in summer we should go with mate touch lipstick so this is not to good to use this lipstick in summer.also it is not long lasting so there is need to touch up after applying this lipstick.so I strongly recommended guys dont waste your money.