This is really a good ad. The subtleties of her emotions towards her father have come on her extremely well. As well her moist, warm voice Papa Aap Kahan Hai? gives right justice to the emotions of a girl towards father.
However ad is superb, since it makes propaganda of Reliance mobile, the ad entirely looses the charm. The purer emotions of girl are exploited by Reliance to promote thir most distrusted, costly, monopolistic, tall claimed WLL service.
Concept is excellent. Models used are appropriate. Expression of feelings is excellent.
We certainly honour, respect and love to see the emotions of the girl.