Whenever a new party enters the market, the entire media have all praise about the products offered. Consumers are never made aware of the hidden costs in the offer, advertising only the chocos..a good bait . ( We cam understand the concern of the Media ).
But it will be good to have some thinking
Free mobile handset - are they really free, or the cost of the set is recovered in the subsequent monthly bills?
Bill Payment - you have to pay post dated cheques, that also for three years .. a new practice introduced.
Membership charges ???- Rs 3000/-
What about if customer wants to exit before 3 years. Is he refunded ??
A customer has to pay for the service, to be provided in future!!! . Another good way to raise the money from market and customer acquisition.
Once the customer bite the bait he can stay happily for three years, whatever may happen.