Sensodyne toothpaste advertising that its help to solve sensitivty problems and give freedom from these kind of teeths problems its relife permanently but they are big liar I use this toothpaste by the dentist but its relife not for long time I use this among 6 months and never eat any cold iteams but at my causion marrage party I eat icecreams and cold drinks suddenly its hurting on my teeths a very bed exprience I had that day not good for teeths its very very bed toothpaste fake advertisment