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Seventeen India

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Seventeen India
mrsbertie @bertieandwittie
Apr 24, 2008 11:08 PM, 3707 Views
17- Insult to the intelligence of a 12 year old

This magazine called Seventeen India , may perhaps be targetted to


girls from 15 to 23 or so.However as I said it is an insult to the


intelligence of a 12 year old. Why do I say that ?Read  on


a) The content is almost entirely advertizing. Approximately 90% of the


magazine consists of advertisements or advertisements in the guise of


little fragments of reviews/articles / writeups on various


products.There no other content to speak of.


b) The pages which remain net of the ads have really poor content such


as birthday tarot forecast for Aries, proper use of condoms (dont


people read Mumbai Mirror these days - 5 days a week they tell yoo


these things. Actually you have to flip through the magazine several


times to find any non advertising content.


c) The content of the magazine and its presentation (including ads) is


highly fragmented, there is just nothing coherent  about it. Other


tahn adverts there is no central  theme to the magazine.


In summary this is magazine for the dumb segment.

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