Hi all,
this is my first ever review. I am writing this because I think u all should know this.
i am an online account holder of all sharekhan.com, icicidirect.com and kotakstreet.com. the top 3 companies in india in online trading business.
The first and the foremost place where you will find the difference between these companies is their <Brokerage Structure>.
Here icicidirect.com is a clear looser, as the effective brokerage in delivery based transaction is 0.85%.
The brokerage for sharekhan.com in the same is 0.5%. although kotakstreet.com may seem attractive in this but the problem is they are having the slabs of brokerage. that means if you have got over some amount of turnover, your brokerage will be reduced but if not, you will have to pay higher brokerage.
so here in brokerage, Sharekhan is the winner according to me.
The other thing is services. In this industry, the services can be measured in two ways,
by the Timeliness of information and
information depth or how much is it useful.
In 1st, sharekhan is a clear winner. because the account holder of sharekhan gets 5 mails a day. one before the start of market, other at the mid session of day, third at the end of a market session and other two as tips, everyday.
No other company gives such an extensive info on stocks and F & O. that too at the punctual time schedules.
and in 2nd, to understand the depths of the information provided, u need to be an account holder at sharekhan. then and only then u will understand how much useful tips they are providing.
so, I think in Stock Broking industry, today Sharekhan.com is a clear winner. which is also evident from the Most Favoured Stock Broking House of India award which they have recently won....