The playstation3 is a home video game console developed by sony interactive entertainment, formerly sony computer entertainment. It is the successor to playstation 2, and is part of the playstation brand console. It was first released on november11, 2006 in japan, november 17, 2006 in north america, and march 27, 2007 in europe and australia. The console was first officially announced at E3 2005, and was released at the end of 2006. It was the first console to usr Blu-ray disc as its primary storage medium.