I went for Telugu movie on first day, surprised to see all the tickets were selling outside theater premises in black. They have not sold even single ticket in counter. Theater employees holding bunch of tickets in hand and selling outside for 50% hike.
This theater ambience/services does not worth 150/-, 100/- ticket price. 5 years back the prices were 40/- which is now 150/-.
This price is almost equal to multiplex price, but the look and feel is 0% compared to multiplexes.