Given the entry cost and running expenses, the erstwhile cable operator still holds the niche market albeit low on picture quality. Even for less price sensitive clients, there are many inexpensive options which must be explored. Given the high entry cost it will be difficult to switch over later. Also there needs to be increased transparency and flexibility in choosing a package. The cost of even basic packages is very high and to add even one channel may cost more than INR 25 on an average.
Customer service lines are only in selected locations, which means you will have to make inter state calls to recharge or book packages. The cards are also available in select locations which might make it difficult for working families. It is easy to recharge through internet though but then there is always a scare of using your credit card details online
Overall a good buy but you must check all other options since there are service providers who might suit your specific needs