I GREW UP WITH ONLY FEW COLAS IN MARKET THUMPSUP CAMPA AND PEPSI AND THAN CAME COKE........
I REMEMBER THAT AT AGE OF 3 YEARS I ONCE TASTED COKE BUT THAN IT WAS A DEDICATED AFFAIR WITH ONLY THUMPSUP....
I TRIED EVERYTHIG ELSE BUT NOTHING WAS AS STRONG AS THIS MOREVER I PERSONALLY FEEL THAT PEPSI IS TOO SOFT GOOD FOR FEMININE TASTE AND COKE JUST ISN’T INDIAN IN TASTE(REMEMBER I AM NOT A SWADESHI)
THUS GOOM FIR KAR HUM VAPAS THUMSUP PE AA GAYE HAI.......
BUT I FEEL THAT IT SHOULD NOT INDULDGE IN LOW PROFILE ADS AND SHOULD CONCENTRATE ON POSITIVE CAMPAINGNS
REGARDS
KULDIP