The powder doesnt dissolve in cold water. It really doesnt work well in warm water either. I had to use hot water to get this to really dissolve up in the wash. On top of that, if you arent careful, you end up with powders in your clothes and sometimes in the bottom of the washer after the wash.
It has a good stain fighter and got the clothes smelling fresh and clean but it wasnt a pleasant reaction on my skin and it wasnt a great product in the wash. I had to kind of put my hand in and swish this around to get it all absorbed. The powder irritated my skin on contact.
It might be the stuff to go to for someone who hot washes everything and doesnt have sensitive skin but it wasnt the product for me in my house.
I was less than happy with this product. It doesnt dissolve well.It has a good scent and smells like the tide I love.