I have been a regular customer of Tide detergent. Over the last two years I have noticed that it has risen in price from about 105 rupees for two kilos to over 160 rupees a kilo.
Additionally, in between, the quantity definitely came down to while the prices began to rise. This reflects a price increase of over 66% within two years. It is an astounding increase.
The loss of sales seems to be forcing detergent makers to come down in price. Tide has now introduced a 3.6 kilo package that costs Rs.242 making the per kilo price about Rs.67. This is still a hike from the Rs.55/kilo but it is a fall from Rs.80/kilo.
So I would suggest that you buy this package and stock it for the price may go up again. Oil prices have gone up again and this may mean that companies will use the excuse to raise prices again. So my suggestion is to buy and stock this item.