I liked UnoSearch’s pitch, but the handoff to delivery felt slower than promised in the first few sprints. The initial audit surfaced issues I already knew, which made me want to push for deeper technical fixes beyond basics. The reports looked polished, yet some metrics felt padded because I couldn't find clearer ties from tasks to revenue impact. The provided content drafts read a bit more templated at first, and revisions took an extra cycle to nail my brand voice. I'll give the team a point for polite Communication, but they do have to work on proactiveness because it isn't fair for a client to trail behind an agency for updates. In conclusion, the fact is simple: If you need speed and granular playbooks from day one, they might not be the tightest fit.