Vellitherai is Prakash Raj’s newest venture as producer. Under his banners Duet Movies and Duet Music, Vellitherai finds an apt and eclectic environment to become a critically-acclaimed and financially successful movie, just like Kanda Naal Mudhal and Mozhi. Produced by Moser Baer as the chief biggie in this equation, Vellitherai promises to be a great saga of the ups and downs of the movie industry. The other big name in this production is Mirchi Movies.
Today, December 18, 2007, sees the dawn of a new plane of technology in the movie industry. It is the day of release of the movie’s audio, in a star-studded and very uniquely-styled event.
For the first time in Tamil cinema, a Karaoke CD will be released along with the audio, enabling music lovers to sing along to their favourite movie album, as Vellitherai is sure to be! This is indeed a unique concept, sure to find a more widespread acceptance than can ever be imagined, worldwide.
The audio launch itself is designed in a unqiue fashion, showcasing the tribute to the movie industry. Silver screens, star-studded audiences, glittering aura, all thanks to the reason we are here - movies. The "Vellitherai".