THE VICCO TOOTHPASTE ARE EXTREMELY GOOD FOR THE TOOTH AND GUMS.IT HELPS IN STRENGTHNING IT WELL AND PROVIDES GREAT DEAL OF PROTECTION AGAINST GERMS AND PARASITES.THE VICCO TOOTHPASTE HAS A GOOD TASTE AND FLAVOR AS WELL.IT ALSO GREATLY HELPS IN THE REMOVAL OF BAD BREATH AS WELL, SOMETHING WHICH IS FACED BY MANY PEOPLE.I HAVE BEEN USING THIS TOOTHPASTE FOR QUITE SOMETIME NOW AND I HAVE BEEN GREATLY HAPPY WITH THIS.