Vim is a really good brand and their advertiaing is overrated but when it comes down to the real use, I feel that this is a durable product.It really becomes very easy to handle the dishes woth this product especially the lime flavoured one is one of the most trending.I would suggest please go for this producy and make a change when it comes to dish washing.Its one of the top in India amd still going to be the top no matter what.There are many variants but the lime one is really good and makes it very comfortable