Actually first vkc manufacturing started in kerala and it was founded in 1984.In 1998 it is the first multicellular pvc footwear in
kerala. we have so many products in vkc, namely vkc pride, vkc trendz, vkc stile, WalkaroO, scalino, vestire, U4ic . Even though there are these many footwear products in vkc. we only know VKC pride. This shows that vkc is not at all developed because people were unable to accept the product and its high cost products.
moreover the footwear doesn’t looks good i.e, no new fashion foot wear for present generation. Once I visited vkc pride to buy sandals . I searched for the model of sandals which I wanted but I didn’t found that model .But I can see all the remaining old model sandals . That whole day I was very disappointed. And when I ask for the cost they were saying each footwear is not less than 500 rupees.