Vodafone have been running for ages and must have been doing something right to become the world’s largest mobile operator. This success largely has not resulted in complacency although their customer service is not always amazing even for big-spending customers. Having said that, their call centers are based in the UK. Vodafone’s prices are fairly average and they offer tempting “freebies” when you top up.
Vodafone don’t have the best 2 G coverage in some areas but are improving all the time and their 3 G network is among st the best available in the UK. Their PAYS call and text charges are reasonable for a main network and they have a strong high street presence. The Freedom Packs do seem excellent value for money when you can get over £50 worth of texts and calls for only £10 but remember that most virtual networks offer even better deals as standard.