I started using this soap since last week and I love the different fragrance it has. Its smell is like the wild stone talc powder. It lasts for about 2 hours after bathing. The special thing about this soap has to be its smell. Earlier I used a cinthol deo soap but this one is cheaper than it and also better. It is also value for money because I think one bar will last around 1.5 months on normal usage. I would recommend this soap to every man.