We cant compare this product with well known products in market but if we compare on the basis of their specs and user experience then you will definatly feel like its totally worth it spending 12000inr on this product.i will not mention here about its specs that you will get on their official site but I like to mention here about its experience and support
I bought this product around 5-6months ago and its still feel like its brand new.
It gives you the power of real android means you get lots of customization option with it.it has a feature in which you can run the phone in balance mode or in performance mode in which you can boost your phone
Overall the product is very good and if you really want to buy it then go for it.there is offer on its official website where they are selling it now at lower price.