Yardley is well established perfume company. their products are so good that they are most liked by many. the brand name does have an positive effect among its customer. personally I chose products because of the name yardley. the perfume last for longer and has smell of real roses. the perfume last for longer period of the day. this perfume does receive a favorable liking in my family. the bottle is easy to handle and well made so there is no leaking from nozzle. the perfume last for about two months.