Why should you NOT go in for a Coffee Day Xpress Franchisee ?
How a typical franchisee model is set for a loss for most of the franchisee owners.
This is a real life experience that I wish to share with all those franchisee aspirants who look at a Coffee Day Xpress kiosk and think of owning a franchisee like that. Being an MBA (finance) from a top 30 Business School of the world and thinking that I know it all, even I could not see what is inside the franchisee business till I got my hands wet by running the franchisee for more than an year.
I have tried all possible ways and means and ran a franchisee for close to 2 years (at three locations suggested by the staff) and lost heavily every month. Finally I decided to cut my losses and exit. I am just writing this post to make other people aware of what is going on behind the scenes.2, 600 per month.
For more details you can read my blog at
https://whynotcdx.blogspot.in/2013/07/whyshould-not-go-in-for-coffee-day.html
This is due to the fact that the space at Mouthshut.com does not allow me to write in detail.