So Pepsi gets into the world cup fever to exploit our world cup fever and introduces Pepsi Blue.
What can go wrong with a product you say? I mean whoa - the Indian Cricket team wears blue, the Indian Flag has blue, the backlight on your cellphone is blue, the sky above is blue, the jeans you wear are blue, the streaks in your girlfriend’s hair are blue, the water in the ocean is blue, I mean hell man - if all else is blue, why can’t your favorite drink be blue?
Shahrukh Khan advices to watch Videocon TV, he explains why he loves to drive a Santro, he says Bagpiper is good, so when he says Pepsi Blue is what he drinks, why can’t entire Bharat desh sit up and take notice?
Oh please let me explain why. Now I see this whole big deal about a blue drink and I go to myself - ’’Hmm, what harm can a biloo colored drink do?’’. People everywhere warned me - Dont even think about it, its like... pepsi, only blue! But curiosity kills the cat, won’t you say?
For weeks I didn’t get a chance to taste the new drink in town until one fine day my mom brings a pepsi blue mobile home. From outside, it looked satanic blue. Deep blue. Almost scared me! It looks lighter on commercials - I said. I didn’t expect a reply, and I didn’t get it.
As I poured it, the color looked little better and I prayed to God to let me live to see myself graduate, let me live to buy the new digital camera in town - oh please let me live! The odour was not ’very suspicious’. Finally, I took a deep breath and took a sip.
Confused.
Sip Sip.
No expression.
Gulp Gulp
Hmm...
I waited for it to choke me. Nothing happened. Sigh of relief. Gulp. Gulp. Not bad..
’’Almost like.. blue lagoon’’, mom exclaimed.
Yea, only in color.
After gulping the whole thing down, I came to my verdict. I like the fizz, something that is missing in the normal Pepsi. Rest, the taste is umm.. undefinable.
I purchased more Pepsi Blue. After having it for another two days, I began to actually detest it. I tried Coke and gosh, was it a relief. Each time Shahrukh comes on the screen trapped in the stupid insensate blue world, I switch channels.
Pepsi Blue you say? I’d pass!