Brand-aid needed for Sprite

3

Reviewed Sprite 'I don't want to do' commercial

May 19, 2003 4486

This entire thing about ads, ad wars, corporate wars, brand positioning, price battles and legal shenanigans has got me thinking seriously about how the consuRead more...

Pure news, pure information. First.

5

Reviewed The Economic Times

May 13, 2003 5592

I can’t claim to be a veteran Economic Times (ET) reader since its only been two years since I got into the habit of reading it every morning. AFter all,Read more...

My durable talk-horse!

5

Reviewed Nokia 3310

May 12, 2003 3595

Having decided to review products that have been my constant companions, I would like to wax eloquent about my trusty Nokia 3310. Even though I am thoroughly Read more...

Shake-and-go

2

Reviewed Chicago

May 12, 2003 2987

A late night english movie in a good theater after dinner. I hadn’t been this good to myself in a long time. It felt good to be going to watch an A-gradeRead more...

Oh flash me LG-man!

1

Reviewed LG CDMA 'Expression completed' commercial

May 08, 2003 3989

This happened to me on a balmy evening. I got dressed in my best satin evening gown. I put on my best make up, did up my hair in a very appealing kind of wayRead more...

Bang on target!

5

Reviewed Santro Zip Drive 'The Sunshine Car' commercial

May 06, 2003 5324

Its very rare for one to see an ad that makes a connection between the brand, the concept and the public. This ad has achieved just that. The models Even thRead more...

Caught Reliance, bowled customer

1

Reviewed Reliance India Mobile 'Sehwag Ki Ma' commercial

May 06, 2003 5017

Hey all you pappus, jaggus, bittus of this world; hey all you Sehwag crazy janata out there, did you see Sehwag sizzle for Reliance? Dont you hear Sehwag callRead more...

Open the lid, not the dil.

2

Reviewed Fanta 'Dil Khol Ke' commercial

May 05, 2003 4358

Ad film makers usually have a tough time making films for soft drinks. Its not easy at all - all tricks of the trade have already been used up in the cola andRead more...

Times of India - waning influence

4

Reviewed The Times Of India

May 05, 2003 1497

We have been readers of the TImes of India every morning for the last 30 years. My father came to Mumbai around 32 years ago and has never changed his subscriRead more...

A thought, a dream, a nightmare!

1

Reviewed Reliance India Mobile 'Bedtime story' commercial

May 02, 2003 1810

Translated into english for the benefit of our non-hindi friends! Kid: Daddy Daddy, tell me a story Daddy: OK kid, heres your story. (If a measly story can Read more...

Status Eatery - aah bliss!

5

Reviewed Status Restaurant - Nariman Point - Mumbai

May 02, 2003 4531

OK, let me warn you about what this is about - this is about cheap lovely yummy clean honest-to-god food at Nariman Point, Mumbai, India. And if you visit thiRead more...

McDonalds - Expensive bland food

2

Reviewed McDonald's - Bhayandar - Mumbai

May 01, 2003 1768

I have been visiting McDonalds restaurants in Mumbai off and on over the past 2 years or more. I have tried all their foods and beverages and I have not been Read more...

Indian Classical Music, duh!

2

Reviewed Anouskha - Anoushka

Apr 29, 2003 3432

I never knew that there could be musical bimbos in Indian Classical Music. Now I know better! Let me be a bit immodest - I have a fair knowledge of HindustanRead more...

Forrest Gump - More than just a movie

5

Reviewed Forrest Gump

Apr 29, 2003 2888

I have watched Forrest Gump atleast 5 times out of sheer admiration - admiration for every single aspect that went into making this landmark movie. I will watRead more...

What were they SOCH-ing?

2

Reviewed Soch

Apr 29, 2003 5100

I should actually ask what was ’I’ SOCH-ing when I decided to watch this movie? I must admit here at the outset - I have a heavy bias against all Read more...

Truly Deep Blue

5

Reviewed Flying Machine

Apr 28, 2003 7864

I have been wearing my Flying Machine for the last 2 years. I bought a Deep Blue pair of jeans and its only been getting better. I cant bear to be without it,Read more...

Michael Schumacher - A True Hero

5

Reviewed Motorbike Racing

Apr 28, 2003 3462

We have known so called Sports ’Stars’ in our times. We have treated them with respect when they have won and booed them when they have lost. But raRead more...

Effects on health due to Cell Phones

Reviewed General Tips on Cell Phones

Apr 28, 2003 1311

Since I have been a regular user of a mobile phone for the last two yuears I had been concerned about adverse effects of prolonged use on my health. Thats wheRead more...

Programming is like DTP - just wonderful & ea

Reviewed Tips on Programming

Apr 27, 2003 1011

Dont get me wrong when I say that a good programmer like a good DTP operator. And theres no disgrace in that! I have been a programmer for a good 7 years or Read more...

Pakistan - America's blind spot

1

Reviewed Pakistan - General

Apr 22, 2003 2466

Its not Pakistan’s turn after Iraq much as the Govt. of India would wish so. Pakistan is too important for the US as an ally. Its no secret that the terRead more...